Finding the best products to sell online is the most important, creative and intelligent business work. Not only products but you have to find good quality products with supply, unique and in low price. That’s why the selection of good quality products to sell on your eCommerce website is the most important factor behind the success of your store.
To make finding the right product you just don’t have to think about what you like or want to sell, instead, you also have to think more about what people want to buy online, how they want to buy, and at what price they want to buy that.
There are various strategies and methods that you can use to research the products and services. You can sell lots of things you can sell online on your eCommerce website. But finding and selecting the best products to sell is a hard part of the eCommerce business.
That’s why in this post, we will share a complete guide and methods with examples that will help you to make it easy and simple to select the right products to sell online on your online store.
7 ways to find the best physical products to sell online on your eCommerce Website:
1. Research and analyze the local demand and market:
If you’re trying to target the local market or area within 100 km from your warehouse then the best thing is to find out what people needs and what kind of products they are looking online and offline. Doing this, you will get start to your eCommerce store and then 2nd benefit that you can deliver the products much faster more than bigger brands. It can also be the products that want to buy but not found offline. It can be due to variety, pricing and brand. So, you can select such products.
You can visit market, talk to people, neighbors, and observe the demand, supply and pricing difference. You can also find products ideas from the competition and existed sellers in local and online market.
2. Sell low price products:
If you just want to start selling online through e Commerce website or want to start an online store website but have low in budget then you can start selling the products that have low cost you less to buy. For example, plastic products such as plastic water bucket is less costly than steel. Similarly, buying car mobile charger is less costly than laptop chargers.
So, if you have $1000 to $2000 budget to buy stock then purchase low-priced products in more quantity. And sell them with good margin.
3. Sell niche specific products:
You can build and start niche specific store. It means you can sell more varieties of one product for various types of audience. For example, you can build online store only to sell purse or money bag or wallet.
Now you can sell a variety of pocket wallets, credit cardholders in different varieties, pricing, colors, qualities, and material.
Niche specific store will get the more advantages of SEO and there are higher chances website visibility in top 5 search results.
4. Find and analyze the competition and trends:
Find what’s trending in the market related to your store niche for eCommerce website. For example, if you’re selling car accessories then find out what type of car mount cameras are trending.
You can use google trends, social media trends and you also research your competitors offers and new listed products.
You can also use social media and YouTube for product research. Find out what kind of car accessories or products videos are more popular within last 30 days.
5: Take the advantage of Keyword research tools:
Keyword research not only used to find relevant search terms or keywords for the website search engine optimization but also help you to find new products ideas. You can search the branded and non-branded products and demands in specific location.
You can use google keyword planner that is free and also SEMrush that is a paid and complete online marketing tool. Especially for those want to get free organic traffic to their eCommerce website using keywords research and optimization, social media, advertising and content marketing techniques. SEMrush will also help you to research on competitors.
6. Sell Local products to national and international audience:
You can sell domestic or hand made products in international markets by using B2C or B2B eCommerce business model.
For example, if there are people near to you creating bags, candles, carpets, clothes, accessories and various other home or daily use products then you can make a deal with them to sell those products in international market through eCommerce website.
7. Create products on your and sell:
Creating products on your own to sell online is the best part and most profitable part of e Commerce business. While it may cost more and less. But you have the freedom to build the products that actually solve the problems of millions or thousands of people.
You can create products kids, adults, women’s and men. You can create daily use products. You can create event specific products. You can create electronics and non-electronic products. You can create it manually or through machines.
You can start with creating single product and then later you can increase the production.
Now you can do it on your own and or you can do it with your co-founder or by hiring someone you to build it.
You can also check and analyze the supplier. You can also contact with 4 to 5 suppliers or manufactures of single product for pricing and quality comparison or sampling. You can also use the online wholesalers or traders’ websites to find the best products.